Librería Portfolio

Talking to people about your designs might seem like a basic skill, but it can be difficult to do efficiently and well. And, in many cases, how you communicate about your work with stakeholders, clients, and other non-designers is more critical than the designs themselves-simply because the most articulate person usually wins.

This practical guide focuses on principles, tactics, and actionable methods for presenting your designs. Whether you design UX, websites, or products, you'll learn how to win over anyone who has influence over the project-with the goal of creating the best experience for the end user.

Walk through the process of preparing for and presenting your designs
Understand stakeholder perspectives, and learn how to empathize with them
Cultivate both implicit and explicit listening skills
Learn tactics and formulas for expressing the most effective response to feedback
Discover why the way you follow through is just as crucial as the meeting itself
Educate your stakeholders by sharing the chapter from this book on how to work with designers



Chapter 1A Maturing Industry
Talking My Way Into Design
UX Is Still Young
Design Is Subjective...Sort of
Businesses Don't Critique
Ego and Intuition
A Shift Toward Products
Digital Experiences Are Real Life
Chapter 2Great Designers Are Great Communicators
Too Many Cooks
Everyone Is a Designer!
The Interface Is Your Interface
There Is No U or X in Team
Communication Matters
Being Articulate Means Success
Becoming a Great Designer
Chapter 3Understanding Relationships
See Their Perspective
Identifying Influencers
Stakeholder Values
Stakeholder Stories
Build Good Relationships
Chapter 4Reducing Cognitive Load
Remove Distractions
Anticipate Reactions
Create a Support Network
The Dress Rehearsal
Chapter 5Listening Is Understanding
Implicit Activities
Explicit Activities
Chapter 6The Right Frame of Mind
Give Up Control
Check Your Ego at the Door
Lead with a YES
Be Charming
Change Your Vocabulary
Make a Transition
Further Reading
Chapter 7The Response: Strategy and Tactics
A UX Strategy for Responding
Tactics Are Actions
Chapter 8The Response: Common Messages
Business
Design
Research
Limitations
Chapter 9The Ideal Response: Getting Agreement
Getting Agreement
Putting It All Together
Chapter 10Meeting Adjourned: The After-Party
The Meeting After the Meeting
Follow Up Fast
Apply Filters
Seek Out Individuals
Do Something, Even If It's Wrong
Chapter 11Recovering from Disaster
How Is This Possible?
Making Changes You Disagree With
Making Lemonade
The Bank Account of Trust
When You're Wrong
Painting a Duck
Managing Expectations
Over, but Never Done
Chapter 12For Nondesigners
The King and the Blind Man
Ten Tips for Working with Designers
Design Project Checklist
A Seat at the Table
Chapter 13Designing for Vision
Recognizing Our Power
Practicing Creativity
Making It Happen
Making Stuff Up
Taking Your Ideas to the Right People
More Than Pixels