Librería Portfolio

Your fully updated guide to search engine optimization
Packed with tips, tricks, and secrets, SEO For Dummies shows you how to create and maintain a website that ranks at the top of search engines and drives high-volume traffic. Using plain-English explanations and easy-to-follow instructions, this friendly guide helps you come to grips with search engine basics-what they are, which ones are important, and how to get started-and build a search-engine-friendly site.

SEO is an integral part of getting a site to rank in the various search engines in order to attract potential customers. In the new edition of this bestselling guide to search engine optimization, you´ll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among searches and draws the masses. Covering the latest information on pay-per-click options, using social media to boost your profile, and managing your platform and reputation to positively impact your search engine rankings, this hands-on guide is the fun and friendly place to start learning how to move your site to the top of the rankings.

Develop a search strategy and use local search capabilities
Build sites that increase your search visibility
Analyze results with updated tracking tools
Maximize content marketing strategies
If you´re asking yourself the essential question of ´how do I get people to visit my site,´ you´ve come to the right place!