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WINNING TOGETHER
Título:
WINNING TOGETHER. A UX RESEARCHER'S GUIDE TO BUILDING STRONG CROSS-FUNCTIONAL RELATIONSHIPS
Subtítulo:
Autor:
SONAL SRIVASTAVA
Editorial:
ROUTLEDGE
Año de edición:
2024
Materia
INGENIERIA DEL SOFTWARE - OTROS TEMAS
ISBN:
978-1-032-48835-6
Páginas:
132
64,95 €

 

Sinopsis

UX Research is the key to comprehending users' behaviors, motivations, and preferences for developing delightful experiences, thrives on effective teamwork and collaboration. This comprehensive guide brings together the expertise and insights from seasoned researchers, cross-functional partners, and product leaders in order to transform how you collaborate, and unlock the true potential of UX research. Key Features: Includes a comprehensive selection of ready-to-use templates Incorporates insights and advice from cross-functional stakeholders Offers a wide range of strategies tailored to various expertise levels, catering to both novice and advanced practitioners Presents universally applicable methodologies aimed at the full spectrum of research goals, including consultants, vendors and in-house professionals From experienced professionals to those just starting out, and freelancers to in-house researchers, this comprehensive guide offers practical strategies to navigate the pitfalls of UX research, enhancing collaboration and, ultimately, driving success.